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Business

Time: 2024-07-24

Grab Holdings Expands with Chope Acquisition for Market Growth

Grab Holdings Expands with Chope Acquisition for Market Growth
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Singapore - based Grab Holdings recently announced the acquisition of home - grown restaurant reservation platform Chope . Financial details regarding the deal were not disclosed . This strategic move is expected to enhance Grab 's online - to - offline value proposition for merchants and users across Southeast Asia , particularly in Singapore , Indonesia , and Thailand . According to internal sources , Grab intends to integrate Chope 's services with its extensive base of merchant - partners in the region . Post - acquisition , the Chope brand , app , and website will continue to operate independently to ensure seamless continuity for merchants and users.

Xin Wei Ngiam , head of Grab deliveries , highlighted that Chope is a well - known brand operating in Singapore , Indonesia , and Thailand with a robust reservations and table management system . This acquisition is believed to strengthen Grab 's omni - commerce strategy and accelerate efforts to tap into the dining - out opportunity . The move aims to solidify Grab 's position as the " preferred everyday super - app " for consumers in the region . Since its establishment in 2011 , Chope has expanded to seven cities and established partnerships with prominent restaurant partners such as Commonwealth Concepts , Jumbo Group , and Soho Hospitality.

In another significant development , Grab acquired a Singapore - based dining reservation platform , Chope , to expand its services beyond ride - hailing and food delivery . With operations in various regions including Hong Kong , China , Indonesia , and Thailand , Chope offers reservations for over 13,000 eateries . The acquisition is expected to differentiate Grab from its competitors and improve profit margins . Chope , founded in 2011 , had previously raised over 4 million from investors , including Alipay parent Ant Group and Singha Ventures . Following the acquisition , Grab will be able to offer restaurant booking services in Southeast Asia , providing synergies for its food and beverage merchants - partners.

The restaurant reservation industry in Southeast Asia is highly competitive , with various apps available for users to make bookings . The acquisition of Chope by Grab raises questions about potential future mergers and consolidation in the industry . This deal signifies Grab 's strategic move to enhance its offerings and provide additional services to its users and partners . As the competition in the restaurant booking space intensifies , companies like Grab are looking for opportunities to stay ahead in the market . With the acquisition of Chope and the integration of its services , Grab aims to strengthen its position as a leading super - app in the region , catering to the diverse needs of consumers and merchants alike.

Grab Holdings Expands with Chope Acquisition for Market Growth

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