Viral TikTok Market Insights: Louisiana Baker's Customer Strategy

In August, baker Abi Caswell receive a call from a customer look to topographic_point a complex cake order just three days before it was necessitate. The laminitis of BATTER, a bakery in New Orleans, spend More than an hour devising the cake. But when the customer never come to choice up the cake, Caswell, who often share her baking video online, post about it on TikTok. The video travel viral, earn More than 7 million position and 13,000 comments.

Abi Caswell, the owner of Batter bakery in Hammond, Louisiana, is no stranger to sharing her thwart experience with customer at work. Recently, she post a TikTok about a customer who order a custom cake with supernumerary details and then never show up to collect it. The customer had ask for a haste-order cake with custom details, which total 7 in cost. Caswell roll_up a 5 deposit but the customer fail to wage the stay balance.

The customer complain about the monetary_value of the cake after it was bake, but Caswell try to suit by reduction the monetary_value slightly. Despite neutering the design to reduce costs, the customer still did not show up to choice up the cake. Caswell try to contact the customer multiple times but receive no response.

Caswell's video particularization the incident travel viral on TikTok, receive over 7.3 million position and nearly 14,000 remark. many viewing_audience express sympathy for Caswell and condemn the customer's behavior. Some speculate on the motivation behind the customer's action, propose that the customer may have been quest retaliation for keeping the deposit.

Despite the disappoint experience with the customer, Caswell remains positive and stress that most of her interaction with customer are positive. She belief that sharing her experience aid shed light on the challenge confront by small business owner. Caswell was take aback by some harsh remark propose retaliation against the customer, emphasizing that it was just a cake and not a serious matter.

In decision, the incident involve the no-show customer highlight the challenge confront by small business owner like Abi Caswell. Despite the negative experience, Caswell remains concentrate on the positive interaction with customer and purpose to move past the incident. The viral TikTok video has trip a conversation about customer behavior and the impact it can rich_person on small businesses.