Time: 2024-10-19
The Democratic National Committee is leverage the popularity of Vice President Kamala Harris among young people, particularly Taylor Swift's fan base, as the Eras Tour brand its final U.S. Michigan. Swift back Harris on September 10, trip a political_campaign to promote young voter to participate in the approaching election. The DNC has roll out Snapchat filter with election-theme turn on Swiftie phrase and billboard near concert venue, such as the Hard Rock Stadium in Miami, where Swift is set to perform.
The collaboration between the DNC and Swifties for Kamala, a group mobilize the singer's fan to support Harris, showcase the potential influence of celebrity in politics. Swift's endorsement of Harris in September light-emitting_diode to a rush in voter registration, with over 406,000 user visiting vote.gov after she post a link on her Instagram narrative. The DNC's Taylor Swift-theme I Will vote political_campaign purpose to direct young voter to necessity information about registration and vote through synergistic Snapchat filter and ad in battlefield states.
In the lead-up to the election, the DNC's communication director stress the importance of prosecute young voter and highlight the difference between Harris's vision and former President Donald Trump's agenda. By meeting Gen Z voter where they are, from concert venue to sociable medium platform, the DNC hope to stimulate this demographic ahead of Election Day. Swift's previous attempt to promote voter registration in 2018 result in a significant addition in young voter engagement, showcasing the impact of celebrity endorsement on civic engagement.
The DNC's enterprise to range out to young voter through Swift's fan base underscore the evolve landscape of political political_campaign and the function of popular figure in mobilize voter turnout. As the Eras Tour semen to a stopping_point with Swift's performance in Miami before heading to Canada, the collaboration between Swift and the DNC serve as a alone scheme to prosecute a critical demographic in the political procedure. With the election drawing near, the influence of celebrity like Taylor Swift on voter battle and turnout remains a compel aspect of modern political campaigns.