Unlocking ASEAN Fruit Market Growth in China

Enhanced ASEAN Fruit Market Access in China

Fruits from ASEAN countries have been making their way into the Chinese market more efficiently and conveniently in recent years , thanks to various initiatives such as the RCEP , China - Laos Railway , ILSTC , and advancements in e - commerce and cold - chain logistics . These developments , coupled with China 's supportive customs clearance policies , have paved the way for increased trade between the two regions.

Exploring Fruit Trade Routes

Journalists from People 's Daily conducted a visit to Chanthaburi province in Thailand , a prominent fruit - producing region , as well as key import and trading points in China to track the journey of ASEAN fruits to Chinese consumers . The visit to a mangosteen orchard in Chanthaburi showcased the area 's rich fruit cultivation legacy , with over 70 century - old trees yielding high - quality produce . The Thai Mangosteen Association , with a membership of over 1,000 farmers , highlighted the significant opportunities presented by the Chinese market for the growth of the fruit industry.

At a local mangosteen processing plant , the meticulous sorting and processing of fruits destined for China demonstrated the surging demand for ASEAN fruits in the Chinese market . The economic impact of the fruit industry 's growth in eastern Thailand , encompassing provinces like Chanthaburi , Rayong , and Trat , has been substantial , creating employment opportunities and raising living standards for local residents , thus contributing to the region 's overall development.

Meanwhile , in China , Youyi Port in Pingxiang City has emerged as a crucial entry point for Asean fruits , boasting efficient customs clearance procedures and advanced inspection systems to expedite the flow of imported goods . With the port witnessing a substantial increase in fruit imports in recent years , the trade volume between Asean and China has seen a significant boost , further solidifying the bilateral trade relations between the two regions.

The China - Asean ( Chongzuo ) Fruit Trading Center has also played a pivotal role in facilitating the trade of Asean fruits to China , leveraging online platforms and traditional trading models to streamline transactions . The center 's success in promoting Asean fruits like durian , jackfruit , langsat , and mango through innovative marketing strategies , including livestreaming sales , underscores the growing consumer interest in these exotic fruits , signaling promising market prospects for Asean fruits in China.